AI Buzz and a Trip of a Lifetime

Published:
June 5, 2025
By:
Tiger
Safarov

It feels like AI is everywhere these days — in every article, every tool, and soon, even the most basic promotional materials will be stamped “AI-enabled.”

Now imagine our team, building the most widely used ordering platform for private dental practices. You can guess how often we get asked: “Is your platform AI-powered? Do you use AI for this? AI for that?” Honestly, even we don’t always have a straightforward answer for how AI helps a dental practice in its day-to-day ordering. Internally, we use AI heavily for process optimization — after all, we’re a team of fewer than 10 people managing orders for hundreds of practices.

But that lingering question — how will AI really change dental ordering? — stuck with me. So I booked a trip to Silicon Valley for Kirill and me to see it firsthand, learning directly from companies that are truly “AI-first,” meaning their entire business is built on AI.

First of all, it’s mind-blowing how fast the industry has grown. Adoption is through the roof. I don’t know anyone under 35 who doesn’t have OpenAI’s app on their phone and doesn’t interact with it three to five times a day. In dentistry specifically, AI is already helping read X-rays, write clinical notes, verify insurance, process claims — basically, it's reshaping the front office.

This brings me to the back office — ordering supplies, scheduling service, submitting maintenance requests. Here, AI is just getting started. But it’s only a matter of time. AI thrives on messy, unstructured data — exactly what the back office is full of. If we can capture and organize all those small, seemingly unimportant data points, AI can eventually predict things like when a compressor is about to fail.

Here’s where I see AI use cases evolving for dental practices:

  • Product titles, descriptions, reviews — AI can write, sort, and recommend them. We already know at ZenOne that a good product title heavily influences whether a customer clicks or buys. Imagine optimizing this at scale with AI.
  • Instant answers from technical docs — Feed in IFUs and DFUs and instantly answer questions like “How does this work?” or “What bur should I use for this procedure?”
  • Intelligent ordering — Imagine asking, “What should I order today?” and getting an AI-generated, precise list based on your practice’s usage.
  • Smart scheduling — “Schedule my periodic service,” or even better, AI reminding you when to do things like shocking the lines before you forget.

This field will evolve dramatically over the next five years. Many of the routine tasks we handle today — especially in the back office — will look very different.

And at ZenOne, we can’t wait to be part of that evolution.

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