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Honest conversations with the people shaping the future of dentistry. From practice owners to industry disruptors, we dive into real stories, smart strategies, and behind-the-scenes insights you won’t hear anywhere else. No fluff—just the ideas and experiences that move dental practices forward.

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Dr. Mark Costes: “I set my sights too low, early in my career”

In this conversation, Dr. Mark Costes shares his insights and experiences as a successful dentist and entrepreneur, his upbringing and the influence of his parents on his work ethic and values. He emphasizes the importance of learning from mistakes and the need for continuous personal and professional growth.

Dr. Costes reflects on the misconceptions people may have about him and highlights the role of persistence and luck in his life. He shares his red switch, which is the drive to prove himself and deliver exceptional results. He discusses the challenges he faced in his career, including dealing with criticism and developing a strong work ethic. He emphasizes the importance of having a clear vision and setting high goals. Mark shares his future goals, including writing a non-dental book and launching a DSO.

06/11/2024

44:19

Chapters: 

(0:00) – Introduction 

(02:15) – Mark’s upbringing and the influence of his parents

(07:45) – What most people get wrong about Dr. Mark Costes

(11:26) – What is Mark’s red switch

(14:50) – What did Mark know early in the career, but it finally hit him in the 40s and 50s

(22:10) – The problem with setting low goals

(23:15) – Is there anything in the last 2 years that Mark changed his mind on? 

(35:30) – What does Mark tell young dentists that say “Mark I want to be like you”? Master 4 Futures and Master your ideal practice. 

(40:00) – What’s next for Mark? 

 

Takeaways

  • The influence of parents and upbringing on work ethic and values
  • The importance of learning from mistakes and continuous personal and professional growth
  • The role of persistence and luck in achieving success
  • The drive to prove oneself and deliver exceptional results Develop a thick skin and learn to take criticism with a grain of salt.
  • Set high goals and work hard to achieve them.
  • Build redundancies in your dental practice to achieve true freedom and scalability.
  • Prioritize personal relationships and well-being.
  • Master one practice before expanding.
  • Have a clear vision and plan for the future.
  • Embrace challenges and learn from them.
  • Surround yourself with mentors and set your sights high.
  • Recognize the value of hard work and tenacity.
  • Balance work and personal life by defining non-negotiables and planning ahead.
  • Focus on the four futures: mind, meaning, muscle, and money.
  • Consider the option of selling to a DSO and be an attractive acquisition target.
  • Continue learning and evolving as an entrepreneur.
  • Connect with people on a human level, regardless of their financial status.
  • Have a clear vision for your ideal practice before expanding.
  • Write down your goals and visualize your ideal practice.
  • Write down your goals and visualize your ideal practice.
  • Consider the impact of your actions on your personal relationships.
  • Work towards achieving a high exit valuation for your practice.
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